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ARCHIVED - Unity Reserve


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Industry

Prosperity Communications Funding

Allocation from the reserve

FY 1992-93

$12M

Description

  • To fund advertising that would emphasize the Government of Canada's actions to help the Canadian economy adjust to more competitive environment.
  • Total cost of the initiative $17million: $12million (Priorities Communications Reserve) and $5million from departmental reference levels (Industry Science and Technology Canada, External Affairs and International Trade Canada, and Department of Supply and Services).
  • Funded promotional and information campaigns in Canada (e.g. "Yes We Can", "Canada Buy Into It" etc).

Public Accounts References

  • Ministry Summary - Vote 1, Operating Expenditures, 1992-93
  • Operating Expenditures - Vote 1
  • 1992-93 Supplementary Estimates

Additional Operating Costs ... $33,321,000

  • Appears under the Information Object of Expenditure
  • No Transfer Payments